CD sales have fallen 80% in the last decade and digital downloads take presctiption a comparable trajectory.
In their place, streaming has surged. Really the only player left in the physical landscape is vinyl.
Which has a futuristic digital medium living alongside a legacy analog format, it's beginning seem like the past and future exist at the exact same time.
Nonetheless that physical formats can easily still teach us a whole lot about how we've learned to concentrate since recorded music went mainstream.
Listed below are six key lessons physical formats can educate us about distribution, and just how musicians can use the theifs to the brave rainforest of streaming.