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Thursday, December 24, 2015

Report: The Website Optimization Survival Guide

A Guide to Strategy, Building a Culture and Testing Ideas

Optimization is an essential strategy for any marketer or product developer in the digital space. Since we’re just getting started with this nascent industry, sometimes best practices can be hard to come by. Fortunately, we were able to pick the brains of over 30 experienced optimization experts with decades of cumulative experience running A/B testing and optimization campaigns.